The VAAS Interactive Tool is a data intensive product that helps Issuers better identify and maximize fraud mitigation opportunities. Sales and onboarding would require significant communication effort. We set out to help create a demo experience to optimize that effort.
- Experience-first - In an era dominated by rapid technological advances, a product presentation shouldn't just convey information—it should offer a holistic experience. We aimed to create a presentation where users not only learn about the product but also feel an emotional connection to it.
- Modular content - Recognizing that not all users have the same needs, we adopted a modular approach. This allowed us to present content in bite-sized chunks, making it adaptable to varied user journeys and preferences.
- Streamlined interactions - Digital fatigue is real. Recognizing this, we optimized every interaction within the presentation to be intuitive, quick, and rewarding.
A web-based interactive presentation experience that modularizes and delivers digital content across platforms.
To ensure the experience is easily accessible regardless of platform or available device, we built the experience to be entirely based on web.
We created lightweight custom animation to help deliver educational content in a more streamlined yet fun fashion.
Navigation is available throughout the experience, making sure the viewer is always aware of their current position and how to get to other parts of the experience.
“We often task Tacpoint to design innovative experiences ... able to push us on our own design thinking and innovation to move us forward.”