When you think of TikTok there are probably a few things that come to mind, dance clips, prank videos and maybe more dance clips. Like with most platforms, as the audience grows content becomes more diverse and specifically catered. Many songs have gone viral due to dance challenges, humor challenges, and unique montages. But what has also increased is the visibility of artists and designers alike. Whether you are a graphic designer, web designer, digital illustrator, 3D modeler, or video editor, you can get your art and knowledge in front of the right audience. Yes, TikTok has opened the door for people to put on display the endless bounds of their creativity and designers are also become more creative with how they display their content. Needless to say, it didn’t take long for designers across various fields to throw their hat into the ring.
Whether you’re new to design or looking for ways to expand your skills, the Designers of TikTok have got you covered. Designers are flocking to TikTok to share inspiring content from design tutorials freelancing tips, to favorite resources, and so much more.
So much to show, so little time
At first, TikTok videos could only be up to 15 seconds long, but the company recently extended the limit to 60 seconds when you string 4 15-second segments together. However, this only applies to videos recorded natively on the app. If you upload a video that was created elsewhere, it can be longer than 60 seconds. What makes some of these tutorials so effective is in some ways the time constraints that they are under. Videos have to be concise, direct and straight to the point. This provides viewers a crash course on an array of various tools, resources, functions etc. Because TikTok is about being ‘real’ and ‘unfiltered,’ users love the kind of videos that showcase a process. Many artists record how they create an art piece from start to finish. This can be an especially effective resource to help keep creatives inspired and motivated.
Dance Challenge, Prank Challenge…Design Challenge?
There are many challenges out there, and digital artists love to do their own take on it by creating unique design exercises. One popular challenge required TikTok users to design a poster every day based on a song lyric. Using popular songs, followers got excited about each video and even give suggestions of other songs and artists they would like to design.
It is clear to see that TikTok has evolved into a platform that in a way can be a resource for designers. Whether you are looking to sharpen your skills, learn a quick tip you never knew, want to be inspired or connect with fellow designers there is a community of design centric TikTokers providing a way to do so and if you still want to see the occasionally dance video, you can find that too.