Challenge
- Communicating brand message through print and digital channels
- Establishing a scalable visual framework
- Driving engagement with a young and fun-loving audience
Solution
Infusing everything with lots of energy and attitude



Based on research data and user feedback, we designed a night-life inspired, robust, fun, and bold visual system.



Swing by, earn cash.
While streamlining overall user experience, we extended the visual system to the app's interface.



